Introducing Jetson GEO: Be Part of the Answer, or Be Invisible

Our team at Jetson has been building, testing and learning in stealth mode for a while now. Today, we're officially launching Jetson GEO: a solution that helps clients understand how AI engines see, cite and recommend their brands — and execute the right strategies to show up where decisions are made.

Why start with GEO (Generative Engine Optimization), you ask? As LLM usage has skyrocketed, brand trust and discovery have fundamentally changed, and virtually every client we meet is asking about this.

Here's why. When someone asks ChatGPT, Google AI Search, Perplexity, or Claude for a recommendation, those engines don't return ten blue links. They return an answer — synthesized from the sources they trust most, citing the brands they understand best. If your brand isn't part of that answer, your competitor is. And unlike traditional search, there's no second page. You're either in the answer, or you're invisible.

Jetson GEO delivers a comprehensive solution across Paid, Owned, and — perhaps most importantly — Earned Media. Given our heritage in Earned Media, we bring deep expertise in landing credible third-party placements that AI engines love.