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Jetson News·September 9, 2026·Jetson Collective

Alex Southworth and Chitra Thankaswamy join Jetson Collective as advisors

Two leaders with deep experience in AI and go-to-market transformation, one as a consultant to B2B companies and one as a Fortune 50 CMO, join the Jetson advisory bench.

The best part of building Jetson is doing it with an exceptional group of team members, advisors and founding clients. Alongside several important client projects (case studies to come), we’ve recently welcomed two new advisors to Jetson Collective.

Alex Southworth

Alex brings more than 20 years of go-to-market consulting experience and has spent the past several years focused specifically on AI and data-driven transformation in B2B. He has held leadership roles at Dun & Bradstreet, ZS Associates, MarketBridge and PwC, among other leading firms.

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Chitra Thankaswamy

Chitra is a seasoned marketing executive with more than 20 years of leadership at Fortune 50 scale. Most recently she was CMO of Dell’s $7B+ Global SMB/Growth segment, where she owned demand generation, customer acquisition and go-to-market with a 600-person team. In that role, she oversaw the AI transformation of the function.

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Our goal is to recruit Fractional AI Leaders and advisors who understand the technology and also know what it takes to drive innovation and transformation at scale. Alex and Chitra are perfect examples.

Alex and Chitra, welcome to Jetson.

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